Catalogue services 11 · 12 · 13 · 18
We run outbound prospecting for your offer: we build the target list, contact decision-makers by phone and email, qualify interest against criteria you approve, and hand each qualified contact to your sales team with its context.
Accounts and roles matching your ideal customer, with sources recorded.
Calls and emails following an approved script and cadence.
Tenders, projects and buying signals relevant to your offer.
Extending your customer base in existing or new segments.
Market watch that keeps the target list current.
We define segments, roles and exclusions with you and build the list from lawful sources.
We draft call guides and emails for your approval.
Sequenced calls and emails, with objections and opt-outs recorded.
Need, role, timing and fit checked in conversation.
A qualified-contact record and a proposed next step sent to your team.
Segments, roles, exclusions and qualification criteria.
Call guides and emails used in outreach.
Context, answers and the agreed next step.
Attempts, conversations and outcomes using agreed definitions.
| Step | Outcome | Depends on |
|---|---|---|
| Brief | Target and criteria agreed | One or two working sessions |
| Preparation | List and scripts approved | Depends on your approval time |
| Launch | Outreach starts | After approvals |
| Weekly review | Results and adjustments | Continuous |
| Monthly review | Targets and messages revisited | Monthly |
Each metric is defined in the order so reports can be checked.
| Metric | Definition |
|---|---|
| Contact reached | A conversation with the intended person or a confirmed role |
| Conversation | An exchange covering the offer, not just a callback request |
| Qualified contact | All agreed criteria answered positively |
| Handoff accepted | Your team confirms the contact is worth pursuing |
Hypothetical scenario
An industrial software vendor sells well in one region and wants to test a neighbouring one before hiring. We agree a list of 150 manufacturers, a script and three qualification criteria.
Over the first weeks we report conversations and handoffs, adjust the segment after feedback and give the vendor evidence to decide whether to recruit locally.
Usually yes, as agreed in the order and with transparent identification.
It depends on target size, decision cycles and approvals. We report from the first week of outreach rather than promising a date.
Yes, if the qualification criteria are clear and agreed in writing.
